Functional Academy

What it is

This is a consultancy and training program, that could be completed (on an audience basis) with coaching services.

How it applies

It is a 12-month program, developed as an operational academy with four modules.


I. consultative selling skills 1

– sales representatives

II. strategic negotiation

– senior sales representatives, key account managers

III. key account management

– key account managers


Participants will evolve from solving problems to listening the client’s message and understanding its essence.

Customer service

I. customer service basics

– customer service representatives

II. customer service + strategic selling

– senior service representatives


The participants will learn to successfully determine their clients to return.


GOODYEAR Consumer + Commercial